In a move that’s sparking excitement across Pakistan’s tech and marketing scene, Momina Akhtar has officially joined Tecno Mobile Pakistan as the new Brand & PR Manager. With her dynamic experience and forward-thinking approach, this appointment is being hailed as a bold step toward reshaping Tecno’s brand identity in the local market.
Momina’s journey through communications and marketing highlights her strategic thinking, storytelling skills, and talent for leading strong campaigns. Her career has included roles in both agencies and companies, giving her a well-rounded marketing background.
She started as an intern at Packages Group, gaining skills in invoice management, SAP, and vendor relations. Her experience at Big Beehive as a Creative Associate sharpened her abilities in creating strategies, running digital campaigns, and working directly with clients, laying the foundation for her focus on brands.
After a short stint at Cheetay as a Content Quality Analyst, Momina joined vivo Pakistan. She spent 4 years and 8 months building her expertise in public relations, brand campaigns, and influencer marketing. She began as a PR Executive and moved up to become a PR Specialist and later the Brand and PR Lead.
During her time at vivo, Momina managed major launches for products across the country. She ran campaigns to boost brand awareness and handled PR efforts that made a difference. Her work included writing scripts, producing TVCs/DVCs to organizing media events, and being the brand’s spokesperson at major forums. Her leadership kept media coverage strong and ensured the brand’s message stayed clear across all platforms.
Now, Momina Akhtar stepping in as the Brand & PR Manager at Tecno Mobile Pakistan is more than just a title change. She uses her experience, vision, media contacts, and energy could be exactly what Tecno needs to elevate its brand and deepen its impact on the Pakistani market.
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