Google is said to be gearing up for a significant change with its upcoming Pixel 10 Pro Fold. Recent rumors suggest that this new foldable device will be more affordable than its predecessor. Set to debut in August, the Pixel 10 Pro Fold is expected to be priced at $1,600, which is a $200 reduction from the Pixel 9 Pro Fold’s launch price of $1,800.
Although $1,600 still places the Pixel Fold in the premium category of foldable, this price cut is a positive move for fans looking for a more budget-friendly option in Google’s foldable range. If this trend continues, it could lead to greater accessibility for Google’s foldable devices in the years ahead.
Pixel 10 Pro Fold May See $200 Price Drop – Here’s What to Expect
Looking further into the future, the anticipated price for the Pixel 12 Pro Fold, expected in 2027, is even lower at $1,500. While these prices remain higher than Google’s standard flat-screen smartphones, the ongoing decrease in foldable pricing is noteworthy. If Google maintains this pricing approach, it could indicate a long-term dedication to making foldables a more common choice.
In addition to the Pixel Fold series, Google plans to stick to its strategy of releasing four new Pixel models every August, a practice it initiated in 2024. This annual cycle is likely to feature the standard Pixel model, a Pro version, a Pro XL model, and the foldable Pro Fold. This regular release schedule will keep Pixel enthusiasts engaged and provide a variety of options to cater to different preferences and budgets.
On another note, the Pixel “a” series, recognized for delivering mid-range performance at competitive prices, will continue to launch each spring. The good news for those on a budget is that the pricing for the Pixel “a” series is expected to stay the same. The upcoming Pixel 12a, set for release in 2028, is reportedly still going to start at $499.
Not every model is experiencing price reductions. Some of the upcoming devices in the Pixel 10 series are expected to be pricier. The base Pixel 10 will launch at $800, an increase from earlier models, while the Pixel 10 Pro XL could be priced at $1,200, which is roughly $100 higher than its predecessor. Interestingly, the Pixel 10 Pro appears to be unaffected by this price increase, although the reasons for this remain unclear.
With these pricing strategies, Google seems to be fine-tuning its approach to the smartphone market, aiming to appeal to both high-end and budget-conscious consumers. As the competition in the foldable phone sector intensifies, Google’s strategy of gradually lowering prices could strengthen its position, particularly if performance and features keep advancing with each new release.
We’ll have to wait until August to see if these speculations hold, but if they do, the Pixel 10 Pro Fold could become the most appealing foldable option for Google enthusiasts.
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